We’re Excited to Reveal Our New Logo!

Five Rivers has grown and evolved over the last three decades, and we wanted to refresh our logo to better reflect who we are today, our mission and values, and what we will bring to the future.

The previous Five Rivers logo was created in the early days of the organization’s 35-year history and presents several challenges for modern day use. To create a simple, straightforward, yet distinctive logo, we engaged with professional graphic designers to target our key audience of all people between the ages of 9 and 90 who love being outside, enjoy nature, and want it protected forever.

After careful consideration, we have chosen a unique new logo that presents an opportunity for Five Rivers’ board, staff, volunteers, and supporters to connect with the visual representation of our conservation work and to expand our marketing and outreach efforts with signage and a more recognizable digital presence.

You will begin to see our new logo on our website, social media, and various marketing materials beginning today.